How to use the Sales Navigator for Free?
When you use LinkedIn to prospect and get new customers, the first step is to perform a LinkedIn search, so far so good. The problem is that the standard LinkedIn search feature is very limited, and often imprecise. Yes, the goal of LinkedIn is to sell you their paid subscriptions! Find out hot to use the sales navigator for free.
Using ProspectIn to use the sales navigator for free
1st step: the free trial
We are actually going to take advantage of the Sales Navigator 30 days free trial. This offer has the advantage of being non-binding.
The idea is, therefore, to subscribe to the Sales Navigator trial offer. To subscribe to this offer you will need to enter your credit card information, but don’t worry, you will not be charged if you stop your subscription before the end of the one-month trial period.
2nd step: profiles extraction to ProspectIn
Now that you have access to the Sales Navigator, the idea is to build your prospect base for the next few months. You will, therefore, carry out your research via the Sales Navigator, and export the corresponding profiles to ProspectIn. See: How to master the Sales Navigator search feature
With ProspectIn, there is no limit to the number of prospects that you can export to your CRM, and contrary to a popular belief, there is no risk for your LinkedIn account to export thousands of profiles per day in ProspectIn. Be careful however, Sales Navigator searches only display the first 2,500 results of a search, so if your search returns more than 2,500 results, you will not be able to export all of the prospects. In this case, you will need to split your search into several small searches. See: How can I access more than 1000 results in a LinkedIn search?
3rd step: prospecting with ProspectIn
ProspectIn allows you to send between 80 and 100 connection requests per day. If you set up ProspectIn to send actions 5 days a week, this makes 450 connection requests sent per week on average (90×5).
By exporting 25,000 prospects to ProspectIn, you have a whole year of prospecting in front of you!
Once you have targeted and exported your prospect base for the next few months, you can cancel your Sales Navigator subscription, you will not be billed by LinkedIn if you cancel within 30 days, and your ProspectIn actions will be carried out normally, even if you no longer have access to the Sales Navigator.
Bonus: this technique is very interesting but can in some cases present a drawback, that of having prospects whose status changed between the export period and the prospecting period. Indeed, the more you move forward in time, and the more there is a chance that the prospect has changed position or activity, thus lowering the quality of prospecting.
One way to get around this is to create a fake LinkedIn account to benefit from a new trial period of the Sales Navigator and to be able to start the above operation again. See: How to create a fake LinkedIn account without getting banned
Once the prospects are exported to the fake account, all you have to do is use the ProspectIn CSV export feature.
Then you will just have to re-import these prospects into your real account, the one you use to prospect.
There you go, you know the trick. 😜